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How Much Is One Email Worth to Your Business?

Use this calculator to estimate how much revenue a single email address could generate for your business each month, based on how you run your email campaigns and how often you reach out.

This estimate assumes you send relevant, intentional emails that promote your business, offers, or services. Results will vary depending on your audience, message quality, and consistency.

Email Value Calculator

A conservative estimate of how much one email address could be worth per month.

Typical spend when a customer converts from an email How much is your product. (example:One Ticket $50 - One Ad Click $1).
Percent of recipients who make a purchase in a typical month.
How often you send relevant emails. More frequent, valuable emails generally increase revenue per subscriber.
Number of email addresses in the list.
Results
$0.00 / email / month
Estimated from list: $0.00 / month
Estimated annual: $0.00
Calculation basis
Formula:
Monthly value per email = AOV × (Conversion Rate ÷ 100) × Frequency Multiplier
  • List revenue = per-email value × list size
  • Multipliers reflect realistic differences in send frequency
  • This is a planning estimate, not a guarantee

This is why businesses that consistently collect emails compound faster over time.

High Score Host helps businesses collect emails automatically during in-person and live experiences.